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008: Social media and the road to thought leadership with Blair Kaplan Venables

Episode 008

Blair Kaplan Venables is an expert in social media marketing and the president of Blair Kaplan Communications, a British Columbia-based PR agency. She brings fifteen years of experience to her clients which include global wellness, entertainment and lifestyle brands.

As a pioneer in the industry, she has helped her customers grow their followers into the tens of thousands in just one month, win integrative marketing awards, launch their businesses and more. Yahoo! listed Blair as a top ten social media expert to watch in 2021. She has spoken on national stages and her expertise has been featured in media outlets including Forbes, CBC Radio, Entrepreneur and Thrive Global.

Blair is also the #1 bestselling author of Pulsing Through My Veins: Raw and Real Stories from an Entrepreneur and co-host of the Dissecting Success podcast. When she’s not working on the board for her local chamber of commerce, you can find Blair growing the “I Am Resilient Project”, an online community where users share their stories of overcoming life’s most difficult moments.

 

Highlights:‌

01:10 Blair and Social Media

04:37 Why PR?

05:48 University Life

07:51 Backstory

10:04 Business Struggle

11:13 Passion Project

13:22 New Goal

16:50 What is Stopping You?

18:07 Digesting Success

20:22 Social Media for Personal Brands

24:15 Social Media Experiment

27:13 Social Media Surprise

29:02 Great Publicity

31:00 Get it Done

33:35 Find Blair

 

Blair’s website: https://blairkaplan.ca
Blair’s gift: https://blairkaplan.ca/socialmedialists

Instagram: https://www.instagram.com/blairfromblairland
Facebook: https://www.facebook.com/BlairKaplanCommunications
Twitter: https://twitter.com/BlairKaplanPR
LinkedIn: https://www.linkedin.com/in/blairdkaplan